IKEA: How Do They Really Do It? (2022)

Name: IKEA: How Do They Really Do It?
Director: Steven Prior
Genre: Documentary
Released: 2022-10-16
Duration: 45 min

October 16, 202245mEN

Documentary

Official Site

Overview

Industry insiders, retail experts and former employees reveal the secrets of the the world's biggest furniture seller, IKEA: the tricks they use to get customers to spend, and how the massive maze-like warehouses are designed to keep people there for hours.

Director

Steven Prior

Status

Released

Original Language

English

Budget

N/A

Revenue

N/A